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Welcome ABTasty new Era. Dynamic, fresh, and colorful!
This new branding celebrate a changement in AB Tasty history,
the evolution of a tool to a partner.
the evolution of a tool to a partner.
A place for all progress.
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This project was commissioned by Topovideo, a French Motion Design Agency.
Alejandra Fernández Ramos skillfully embraced this vibrant new brand,
seamlessly blending typography, illustration, and photography.
Paul Floc’h infused the project with motion, capturing the dynamic essence that the brand desired.
And to top it all off, Nicolas Maurin provided the "cerise sur le gâteau" with his expertise in sound design,
enhancing and accentuating the technological aspect of the video.
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It was a delightful experience to engage with this new brand,
breathing life into it through the key concepts of Grit, Soulful, and Wise.
And, of course, let's not overlook the paramount factor:
Human Effort
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Thanks for watching!
CREDITS
Client AB Tasty
Producer TopoVideo
Art Director Alejandra Fernández Ramos
Storyboarder & Animator Paul Floc’h
Sound Desginer Nicolas Maurin
Producer TopoVideo
Art Director Alejandra Fernández Ramos
Storyboarder & Animator Paul Floc’h
Sound Desginer Nicolas Maurin